An important aspect of a link building campaign is to use avalable resources internally to get the ball rolling. There are several ways you can use possible resources you have to build links:
Navigation
Search engines give you credit for links pointing within your website. Create a user friendly navigation system that links to as many pages of your site as possible. If you are sensitive to the look of your menu, consider adding a quick links or popular pages menu that lists important pages to your site you wish to rank for in the search engines. Also be sure to create a site map that has all of your pages listed on it and link the sitemap from every page of your website. This ensures that every page of your website is only 1 level deep which should provide for a boost in ranking.
Other Sites
If you have other domains / wbesites, be sure to cross link them transfering value to one another. It’s importnat not to overdue it and be selective in the process. I recommend only linking from one site to another and not both ways. I typically take a new or important site and use my other sites to link to it.
Another option is to go out and create some blogs using the free services such as Blogspot.com and Wordpress.com. You can create a site for free like yoursite.blogspot.com then as it builds value point links back to your main site.
These tips are applied by the heavy hitters in the SEO game that often have a network of websites setup to be able to get their ranking high for any site they choose. There is a detailed article on BlueHatSEO.com that breaks down the whole process of building links internally, look for the SEO empire post.
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